By: Maria Matarelli, PMP, PMI-ACP, CSP
Leveraging social media can really help an organization expand their presence. You can reach new potential members and also reach out to existing members to engage them in new ways. Maria Matarelli presented on Leveraging Social Networks to Benefit Your Chapter at the recent PMI Leadership Institute Meeting in New Orleans. As former VP of Operations for the PMI Central Illinois Chapter, Maria has set up their chapter social media and shared these resources with many other chapters. Maria has presented on social media and leveraging Agile techniques to get results at several Regional Leadership, Leadership Institute Meetings, and chapter meetings. Along with many PMI chapter Professional Development Day conferences.
After her presentation in New Orleans, Maria met with Steven Shapiro, VP of Communications for the PMI Atlanta Chapter, who manages all of the chapter’s weekly Newsletters and Social Media with an audience of 4800 members, the third largest PMI Chapter. It can definitely be a job to keep their audience of members engaged with regular content. Maria and Steven had a chance to discuss some of the challenges associated with using social media along with several tips for using it effectively.




